Translating your client’s requirement to a full-fledged product is no easy task. You need the right equipment, the best tools, effective processing, and cost-efficient output. Now, throw in the whole making-it-perfect concept, it can get a bit too much to handle.
In printing business, we’ve seen business owners getting desperate about finding the right designer tool for their range of products. They have great ideas, but the resources at hand aren’t just not good enough. Or, even if the tool is somehow capable of executing according to expectations, the quality of output becomes the next big obstacle.
So, it finally comes down to one thing – “Can Your Product Designer Tool Think or Is It Smart Enough???”
In the context of product customization, It’s not always the highend features or advanced technology of the tool that matters, but the little things that help in achieving precision and accuracy which counts. How smartly the software takes every determinant into consideration or make the right calculation while working on a design is what’s necessary.
So before you get influenced by branding or big marketing talks, get into understanding a product design tool better and see if it can take care of the following:
#1 Allow Previewing Of Customized Products In 360 Degree
The real joy comes when you preview the product after completing design and customization. However, what if the product in question is a coffee mug or a kid’s water bottle. Viewing a t-shirt or a photo frame is different from viewing a coffee mug. The former item has fixed number of sides whereas the latter has no sides at all. Of course you can view the design in separate phases (Front and Back), but there is no way you could check out the design from every angle unless you can actually rotate the product around its axis. Yes. Rotate!
An ideal product customization software would sort this issue outright by offering a 360 degree product viewer. It would allow viewing of your mockups in 3D, irrespective to model type.
#2 Prints Exactly What Was Designed
It often happens that the output file isn’t what you initially designed. For instance, an image that was white in color comes out grey when printed. Or, the fine edges of a clipart do not appear to be sharp anymore. Usually, this happens when the tool hasn’t taken basics into consideration. In sublimation or DTG, if the color of the print surface is not white and the designer fails to take that into note, chances are the design will not be visible properly due to color contrast.
An ideal product customizer will allow you to set distinctive print methods for various fabric types by taking all its unique characteristics into consideration. This would ensure that there is no print malfunction later.
#3 Calculates Printing Cost By Observing Print Area
It is a generality that printing a larger area will cost you higher. However, not every printing tool takes that into consideration. Fact is, the price value of customizations increase or decrease at every step involved in changing the relative area of print.
An ideal product design software will observe the size of the print area while calculating the price.
#4 Differentiate Between Graphics On The Basis Of Ink Consumed
Some Graphics require more ink. Mostly, quantity of ink consumed per graphic is never a part of the calculation. This might look meagre, but can cost you humongously in the long run. Even an extra milliliter of ink per consumed per design can turn into gallons if the same art is printed simultaneously on thousands of products.
An ideal product configurator software estimates the exact quantity of ink that will be utilized for any particular artwork. It would not treat all graphic design in the same way. The price of each design will be directly proportional to the amount of ink consumed .
#5 Takes Fabric Color Into Consideration
If your t-shirt blank is black in color and you think that you can proceed with design and printing the regular way, the output would be of poor quality. What happens here is that a fabric that is black in color will not respond to specific ink colors the same way if it were white. As a result, if you were to print a design that consists of light colors like white or yellow, they will not be discernible due to that dark color of the fabric.
What an ideal product personalization software would do under current circumstance is apply a coat of white on the print surface first to create a ‘Whitebase’. As a result, getting designs of any color won’t’ be a problem anymore. Needless to say, the tool will add the price of whitebase.
Think about the possibilities you can achieve if you could mix your creative skills with the right technology. With inkXE, you get exactly that! inkXE is developed in a way that it considers every single concern of yours before starting off. The online design software gives you a calculated estimate of every single entity that goes into creating the design. In simpler words, this product customization software goes an extra mile to think and understand. Whatever you need, inkXE provides, in a more easier and smarter way. Know more about the tool here.
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